La Fleur Enchantée is a Frederick, Maryland-based floral design business specializing in personalized arrangements for weddings. Founded by wife-and-wife team Agnes and Ruth, their passion ignited after designing their own wedding flowers, transforming their creative inspiration into a thriving professional venture.

“We didn’t know where to advertise initially,” Ruth explains, highlighting their initial uncertainty and challenge.

When Agnes and Ruth started La Fleur Enchantée, they quickly realized the difficulty in gaining initial visibility and attracting consistent clientele. Relying solely on social media and word-of-mouth proved insufficient for targeting and reaching newly engaged couples effectively. They faced significant hurdles in establishing their reputation within a competitive wedding industry.