WeddingPro Reports

Industry insights and best practices to book more couples! 

We’re committed to providing you with the most current insights directly from our couples and pros at The Knot and WeddingWire to help you grow your wedding business. Check out some of our featured reports created specifically for businesses looking to make their mark in the wedding industry.

Wedding Trends Photographer Toolkit

Wedding Trends Florist Toolkit

Wedding Trends Florist Toolkit

Photos: Renee Hollingshead Photography; Danielle Veitch Photography

Wedding Trends Planner Toolkit

Wedding Trends Planner Toolkit

Photos: Lightfeels Wedding

Wedding Trends Venue Toolkit

Wedding Trends Venue Toolkit

Photos: Renee Hollingshead Photography; Nikki Daskalakis Photography

Wedding Trends Photographer Toolkit

Wedding Trends Photographer Toolkit

Photos: Kir2Ben; Renee Hollingshead Photography; Danielle Veitch Photography

Wedding Trends Planner Toolkit

Wedding Trends Planner Toolkit

Wedding Trends Venue Toolkit

Wedding Trends Venue Toolkit

Wedding Trends Florist Toolkit

Wedding Trends Florist Toolkit

The Knot + WeddingPro 2027 Trends Report for Wedding Vendors

2027 Wedding Industry Trends Report for Vendors

The 20 biggest trends set to influence couples in 2027—backed by unique insights from The Knot Editors, data from millions of couples and the Trends Vendor Council of seasoned wedding pros. See what these shifts mean for your business and find tips to turn them into sharper marketing, stronger client conversations and more visibility.

Bride and groom smiling at the alter.
Entrepreneurship Strategy Wedding Insights

What Wins in 2026: Tools and Insights for Wedding Pros

This guide reveals top trends, actionable insights and strategies you need to know to prep your business for 2026. Download our 10-step checklist to ensure your business is 2026-ready.