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WeddingPro Reports

Industry insights and best practices to book more couples!

We’re committed to providing you with the most current insights directly from our couples and pros at The Knot and WeddingWire to help you grow your wedding business. Check out some of our featured reports created specifically for businesses looking to make their mark in the wedding industry.

5 Things Venues Should Know to Book More Couples

Wondering how to position your venue to attract more clients? Learn how couples find, select and book their venues to crack the code and book more weddings.

Marketing to the Next Generation of Couples

Want to catch the eyes of the next wave of couples planning their weddings? From what they care about to how long you have to grab their attention, get our top 10 tips for marketing to Gen Z and beyond.

WeddingPro Pricing Guide

Need help to establish pricing that will help you book more couples? Get wedding industry-insider advice and real-time statistics from The Knot and WeddingWire to help you navigate pricing and attract your ideal clients.

Benchmarking Your Business Report

Curious to know how your business stacks up against others in the wedding industry? We surveyed over 3,000 vendors to understand how they are operating, marketing, and investing in their business to provide you with ideas, inspiration, and actionable advice to grow your business.

The Knot 2023 Real Weddings Study Vendor Report

Ready to take your marketing to the next level? Get into the minds of your ideal clients with real industry data on 12,000 couples to learn everything from who today’s couples are and where they’re planning their weddings to top wedding trends and how couples choose the venues to bring their vision to life.