Industry News

Where We’ve Been, Where We’re Going: Answering Vendor Questions

Find out where the wedding industry has been and where we're headed. We celebrated 30 years of pro support with a members-only Q&A with The Knot Worldwide CEO Raina Moskowitz and industry icon Jove Meyer on the shift toward deep personalization.

Entrepreneurship Industry News Marketing Strategy

Navigating a New Era: Vendor Insights from The Knot’s 2026 Real Weddings Study

The wedding market is a $100 billion powerhouse where "cookie-cutter" marketing no longer works. Stop selling services and start selling value by aligning your wedding business strategy with the expectations of today’s couples.

Entrepreneurship Industry News Marketing Strategy Tech

Agentic AI for Wedding Pros

AI agents may influence how consumers discover and buy products and services from wedding vendors like you. Learn about this shift in AI and how to prepare.

Blog Events Industry News News & Events Product Updates

WeddingPro Wrapped 2025

2025 brought smarter planning tools and millions of newly engaged couples to vendors. Explore the innovations and achievements that defined the year—and what’s ahead for 2026.

Events Industry News News & Events Product Updates

The Biggest News from WeddingMBA 2025

Big announcements, bold ideas and a whole lot of love for pros!

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Preparing for Bridal Fashion Week: Tips for Wedding Vendors

Bridal Fashion Week lets stylists, designers, wedding planners and jewelers connect before a new year of trends. Find out how to turn the event into opportunities for your wedding business.

Blog Industry News Marketing News & Events Strategy

Swiftonomics: The Swift Effect on Weddings

The biggest wedding of the decade is underway. Find out what it mean for wedding pros.

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The Potential Impact of US Tariffs on Wedding Vendors

If you’ve noticed rising costs for flowers, attire and alcohol lately, you’re not alone—and you’re not imagining things. In early 2025, the White House enacted a sweeping set of tariffs on imported goods from countries like China, Mexico and Canada. And while services like advertising or software remain untouched, wedding vendors who rely on imported products may soon feel the impact.

Midsection of woman in flower shop at work, processing orders.

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8 Tariff Strategies for Wedding Vendors

Worried about tariffs? You’re not alone. According to a recent poll, 75% of Americans believe Tariffs are creating new friction in the wedding industry, but they’re not stopping celebrations—or the vendors who make them possible.

Industry News News & Events

Proposal Statistics You Need to Know This Engagement Season

Engagement season isn’t just about weddings—it’s about proposals and the spark that starts it all. That’s what makes it one...