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3 Ways to Prep for The Knot Couture Virtual Show 2020


The best bridal fashion week of the year is finally here! And even though we can’t physically be together for The Knot Couture Virtual Show (September 15-17), we are still so excited to connect safely from the comfort of our own homes. You, along with bridal salons across the country, will have the opportunity to shop the latest collections from your favorite designers and schedule appointments directly from the showroom to chat about the styles you are loving. As always, there will be plenty of opportunities for an up close shopping experience, 1:1 support from our team and great educational sessions. We can’t wait for all of it! 

Whether this will be your first year attending The Knot Couture Show or you visit every season, you’re going to have a lot to see and do. Haven’t signed up yet? Register here

Now let’s check out the three ways to make the most out of attending The Knot Couture Virtual Show this year:

1. Check out our event partners beforehand 

Did we mention there will be tons of designers showcasing their 2021 spring collections? Get excited about the designers (Hayley Paige, Watters, Amsale, Allure Bridals, Casablanca Bridal, Rosa Clara, Blue Willow by Anne Barge and more) you are going to see during the show and make sure to do your research before everything begins. Maybe there is something specific you are looking for or a designer’s collection you are dying to see. Come up with a list of must-sees so you have a mission when it’s go time! 

2. Schedule your 1:1 appointment 

Our team of WeddingPro Support Specialists are here to give you personalized advice about your Storefront(s) on The Knot and WeddingWire. Put together a list of questions you have for them so that you can make the most out of this appointment and walk away with actionable tips to make your online presence even stronger. 

3. Have your notebook and pen ready to go 

Get ready to take lots of notes during our education sessions. These sessions will push your business to new levels, expand your mind and shake things up like never before.  Hear from industry experts during panel discussions on transforming the client experience during COVID-19 and moving the bridal industry forward with positive change. Plus, WeddingPro education presented by Association of Wedding Gown Specialists including a social media masterclass and industry insights: how couples and salons are managing COVID-19. Check out the full speaker lineup here!

Pro Tip: Don’t multitask during these sessions. We’re talking about using multiple screens to still work on emails. Be present and give yourself the time to learn something new. 

Click here for more information and to grab your ticket!

Photo Credit: Bojan Hohnjec Studio

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