The WeddingPro Blog

Keep up with what’s happening in our community to find the latest education, inspiration and industry trends. You’ll build real relationships and book more weddings!

Midsection of woman in flower shop at work, processing orders.

8 Tariff Strategies for Wedding Vendors

Worried about tariffs? You’re not alone. According to a recent poll, 75% of Americans believe Tariffs are creating new friction in the wedding industry, but they’re not stopping celebrations—or the vendors who make them possible.

Read more
Young mixed race couple using on a laptop sitting on a bed in a cabin of a vintage sailing boat
Blog Storefront Storefront Tips Strategy

Through the Couple’s Eyes: What They Look for When Booking a Vendor

We asked recent newlyweds to walk us through their vendor booking journey. Their answers reveal a simple truth: it’s not about being the flashiest—it’s about being clear, trustworthy and easy to connect with.
Blog Storefront Storefront Tips Strategy

Proof You’re the Pro: Why Credibility Matters to Couples

When couples embark on the wedding planning journey, they're making a series of significant investments, both emotional and financial. They're looking for a trusted, credible partner to help bring their vision to life.
Blog Storefront Storefront Tips Strategy

Stronger Replies, Faster Bookings: How Communication Wins Couples

When it comes to booking weddings, communication isn’t just a task on your checklist—it’s the heart of your success. Couples want vendors who understand them, respond quickly, and clearly convey their value.

Stay in the know!

Subscribe to our emails to get the latest industry news, expert tips, and all the business-building info you need to book more weddings.

Consent(Required)
This field is for validation purposes and should be left unchanged.

Marketing Strategy

Why The Knot and WeddingWire are the Best Advertising Platforms for Wedding Vendors

Planning and creating magical moments for couples is incredibly special. But finding a steady stream of new clients? That can...
Entrepreneurship Marketing

What You Get When You Advertise with WeddingPro

Online wedding websites are one of the top ways pros get in front of more couples. And, when you start advertising with WeddingPro (which puts the power of both The Knot and WeddingWire behind you), you’ll get access to so many features and tools that will help you connect with your ideal client way more often.
the wedding vendor team profile - a beauty wedding vendor team takes care of their bride's hair and makeup
Blog Marketing Storefront Storefront Tips Strategy

Behind your Business: How a Strong Team Profile Builds Trust

Couples aren’t just booking a service: they’re choosing people they trust. Before reaching out, they want to get to know you.

News & Events Product Updates

You Spoke, We’re Taking Action: Supporting Your Success

While wedding professionals continue to excel with us as the go-to platform for engaged couples, vendors have also shared feedback through our various forums—underscoring the opportunity to deliver stronger leads and better matches through The Knot and WeddingWire. We hear you loud and clear and take your feedback seriously. 
wedding vendor pricing strategy storefronts - a couple high fives their wedding vendor after agreeing to their pricing
Blog Marketing Storefront Storefront Tips Strategy

Pricing Transparency: What Wins More Couples? 

When couples start searching for wedding vendors, one of their first questions is: "Can we afford this?" In fact, 78% of couples say pricing is the number one factor when deciding which vendors to contact.
News & Events Product Updates

How We’re Raising the Bar for the WeddingPro Community

Last week, our CEO hosted a live Ask Me Anything with wedding professionals across the country — an open conversation about where WeddingPro is heading and how we’re committed to raising the bar to serve the vendor community.