Your Couples

10 Ways to Connect With Today’s Couples

Here’s the thing: Millennials (your current client base) are the most diverse generation we’ve ever seen. They represent 27 percent of the minority population in the US and 44.2 percent are nonwhite (according to a 2018 Brookings Institute study). And by the way, that number only goes up with your next client base: Gen Z!

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LGBTQ+ Your Couples

Can I Call It a Gay Wedding?

This article was written by WeddingPro Educator, Kathryn Hamm. I was at a luncheon a few weeks ago, and a...
LGBTQ+ Your Couples

5 Big Ways LGBTQ Wedding Planning Has Changed in 5 Short Years

This article was written by WeddingPro Educator, Kathryn Hamm. Five years ago, the Supreme Court of the United States (SCOTUS) decided that...
Millennials and GenZ Your Couples

How to Captivate the Fleeting Attention Span of Millennials

Did you know the average adult attention span is only eight seconds? That means you have just eight seconds to...
LGBTQ+ Your Couples

Engagement Photography for Same-Sex Couples

This article was written by WeddingPro Educator, Kathryn Hamm. Ten years ago, few same-sex couples were considering public ceremonies, and...
LGBTQ+ Your Couples

The Value of Showcasing Inclusivity for All Couples

This post was written by WeddingPro Educator Kathryn Hamm, Publisher of GayWeddings. Over the course of the last 12 months,...
LGBTQ+ Your Couples

5 Things We Learned About the Diverse Needs of Today’s Couples

We continually promote the importance of understanding today’s couples, largely millennials who want a personalized experience that might not closely...
LGBTQ+ Your Couples

4 Ways To Market Yourself to LGBTQIA+ Couples

Photo: Once Like a Spark Photography This year’s Pride Month marks a milestone in LGBTQIA+ history: It’s the 5th anniversary...
Client Experience Your Couples

3 Big Reasons Couples Won’t Hire You (Besides Pricing)

“We decided to go with someone else.”
Millennials and GenZ Your Couples

3 Foolproof Ways To Book More Millennial Couples

We know it’s not the first time you’ve clicked on an article with that buzzword “millennial” in the headline —...