Your Couples

4 Must-Dos To Managing Client Expectations

We turned to our friend and WeddingPro Educator, Bethel Nathan and owner of Ceremonies by Bethel, to give us a rundown of what it takes to truly manage client expectations. Enjoy! Couples base their expectations on two main categories: the wedding product or service they’re paying for, and the experience they have with you. A…

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Communication Your Couples

6 Creative Ways to Celebrate Your Clients

It’s no secret that one of the best ways to grow your wedding business is through a network of referrals.
Communication Your Couples

Want to Book More High-End Weddings? Read This.

If you want to attract a higher-end clientele you have to be able to speak their language and use the...
Communication Your Couples

How to Communicate Effectively With Couples and Save Your Sanity

This article was written by Bethel Nathan, Owner & Business Coach/Speaker at Elevate by Bethel. What is “just right” communication...
Millennials and GenZ Your Couples

10 Ways to Connect With Today’s Couples

Here’s the thing: Millennials (your current client base) are the most diverse generation we’ve ever seen. They represent 27 percent...
LGBTQ+ Your Couples

Can I Call It a Gay Wedding?

This article was written by WeddingPro Educator, Kathryn Hamm. I was at a luncheon a few weeks ago, and a...
LGBTQ+ Your Couples

5 Big Ways LGBTQ Wedding Planning Has Changed in 5 Short Years

This article was written by WeddingPro Educator, Kathryn Hamm. Five years ago, the Supreme Court of the United States (SCOTUS) decided that...
Millennials and GenZ Your Couples

How to Captivate the Fleeting Attention Span of Millennials

Did you know the average adult attention span is only eight seconds? That means you have just eight seconds to...
LGBTQ+ Your Couples

Engagement Photography for Same-Sex Couples

This article was written by WeddingPro Educator, Kathryn Hamm. Ten years ago, few same-sex couples were considering public ceremonies, and...
LGBTQ+ Your Couples

The Value of Showcasing Inclusivity for All Couples

This post was written by WeddingPro Educator Kathryn Hamm, Publisher of GayWeddings. Over the course of the last 12 months,...