Wedding Insights

2023 Wedding Trends: What You Need to Know as a Pro

Some topics never go out of style in the world of a wedding pro, and upcoming wedding trends is one of them! We’ve rounded up the 2023 wedding trends couples are most excited about (read: will probably ask you to create for them) so you can get ahead of the curve.  Read on to see…

A Florist’s Look at The Knot Real Weddings Study
Wedding Insights Your Couples

A Florist’s Look at The Knot Real Weddings Study

Must-know wedding industry statistics This goes without saying, but florists are one of the most unique groups of pros in...

5 Articles That Will Give You More Insight into Your Couples
Wedding Insights Your Couples

5 Articles That Will Give You More Insight into Your Couples

Getting into the mindset of your clients is important, especially when you’re trying to tailor your messaging and services to...

Business Cycles in the Wedding Industry
Wedding Insights Your Couples

Business Cycles in the Wedding Industry

What you need to know about the wedding seasons in our industry   There are cycles and seasons to almost...

A Wedding Venue’s Look at The Knot Real Weddings Study
Wedding Insights Your Couples

A Wedding Venue’s Look at The Knot Real Weddings Study

Must-know wedding industry statistics   Owning and operating a wedding venue is an experience in and of its own. Because,...

A Wedding Planner’s Look at the 2021 Real Weddings Study
Wedding Insights Your Couples

A Wedding Planner’s Look at the 2021 Real Weddings Study

Must-know wedding industry statistics   How often do you wish there was a Magic 8 Ball you could simply shake...

The Knot Real Weddings Study Webinar Recap: What Pros Need to Know
Wedding Insights Your Couples

The Knot Real Weddings Study Webinar Recap: What Pros Need to Know

As a wedding pro, one of the top questions that should be on your mind is, “What do couples in...

6 Articles That Will Give You More Insight into Your Couples
Wedding Insights Your Couples

6 Articles That Will Give You More Insight into Your Couples

Understanding how couples approach wedding planning is the best way to tailor your services and messaging in order to attract...

Avoid These 6 Assumptions: Customer Insights Reveal The Truth About Engaged Couples
Wedding Insights Your Couples

Avoid These 6 Assumptions: Customer Insights Reveal The Truth About Engaged Couples

It only makes sense to assume there is a direct correlation between the amount of time you have spent in...

How Couples Use The Knot and WeddingWire
Wedding Insights Your Couples

How Couples Use The Knot and WeddingWire

Insights to help you understand how couples are wedding planning   Have you ever wondered what goes through your couples’...