Branding

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Educator Series: Branding Tips for Wedding Pros

Have you ever been curious about how to brand or rebrand your wedding business? Kaleigh Wiese, brand strategist and WeddingPro Educator, is here to give her top branding tips. From ensuring your logo attracts your ideal clients to fully understanding your website’s branding, these tips will help take your business’s look and feel to the…

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Everything you need to know about Flat Lays
Branding Marketing

A Wedding Pro’s Guide to Flat Lays

It wasn’t too long ago when most wedding pros couldn’t tell you what a flat lay was—even though photographers have...
Branding Marketing

How to Get Photos When You’re Not a Photographer

Visuals are very important in the wedding industry. From communicating your ideas with sketches and sharing images of work you’ve...
Branding Marketing

Wish You Had More Consistent Branding? Start Here.

If you think about the things you have to do and what is hard, having consistent branding might be near...
Branding Marketing

Is it Time for You to do a Brand Audit?

One of the cool things about building a business is that nothing ever stands still. There is always something you...
Branding Marketing

Want a Consistent Brand? You Need Brand Guidelines

Your brand is an important part of your business (but you already knew that). Because, when it comes to quickly...
How to Showcase Your Brand Authenticity and Celebrate
Branding Marketing

3 Ways to Increase Brand Authenticity

When it comes to conversations about authenticity, they are often centered around things like your purpose, personality, brand voice, and...
how to choose publication flatlay
Branding Marketing

How to Pick Publications that Match Your Brand

Have you heard the news? Two Bright Lights is now a completely FREE service! That means that getting published is...
workspace for a wedding professional
Branding Marketing

6 Things to Do Today to Cultivate Your Brand

Author: Julian Leaver In case you haven’t heard, you have 3 seconds (2.6 to be exact) to make a first...
Branding Marketing

Read These 5 Big Wedding Business Branding Must-Dos

We’ve all heard about the importance of creating a great brand (and keeping it consistent). Your brand is how your...