Marketing

4 Must-Take Steps to Creating Your Marketing Plan for the New Year

4 Must-Take Steps to Create Your Marketing Plan for the New Year

It’s incredibly cliché to talk about fresh starts in a new year, but here we are—and we’re going to do it! Because the new year is an essential time for a business owner. It’s when you might take a reflective look back at how the past year went. It’s when you set goals to help…

How to Easily Manage Your Social Media Calendar
Marketing Social Media

Want to Easily Manage Social Media?

Social media is an essential part of most wedding pros’ marketing strategies, but just because it is important doesn’t mean...

Ways to Work 6 Wedding Trends into Your Content Marketing Plan this Booking Season
Marketing Strategy

Creative Content Marketing: Ways to Work 6 Wedding Trends into Your Marketing Plan this Booking Season

One of the most important things you can do when marketing your business is to show your potential customers and...

Marketing Strategy

10 Marketing Mistakes to Avoid During Booking Season

We’re optimists around here, and much prefer empowering you with the things you should be doing on behalf of your...

Your Website Audit Checklist
Marketing Website

Why Annual Website Reviews are a Must-do

Your business has a lot of moving parts, and most require not just keeping a consistent eye on them but...

How to Reach Newly Engaged Couples on Social Media
Marketing Social Media

Social Media Tips for Connecting with Newly Engaged Couples

There are just a few things in business that move like clockwork, and while most of those items tend to...

Marketing Social Media

Content Creation for Engagement Season

The fall and winter months are a significant time of year for you as a wedding pro, since it is...

How to Showcase Your Brand Authenticity and Celebrate
Branding Marketing

3 Ways to Increase Brand Authenticity

When it comes to conversations about authenticity, they are often centered around things like your purpose, personality, brand voice, and...

how to choose publication flatlay
Branding Marketing

How to Pick Publications that Match Your Brand

Have you heard the news? Two Bright Lights is now a completely FREE service! That means that getting published is...

Marketing Strategy

Simple Marketing Tips for Wedding Pros [FREE Download]

Just like filing your taxes and spring cleaning, revisiting your marketing strategies should be an annual project. But where do...