Branding

Wish You Had More Consistent Branding? Start Here.

If you think about the things you have to do and what is hard, having consistent branding might be near the top of your list. Because, when you’re a creative person, you care a lot about how things look (we see you with your on-brand outfits and logo splashed everywhere). But, when you run a…

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Branding Marketing

Is it Time for You to do a Brand Audit?

One of the cool things about building a business is that nothing ever stands still. There is always something you...
Branding Marketing

Want a Consistent Brand? You Need Brand Guidelines

Your brand is an important part of your business (but you already knew that). Because, when it comes to quickly...
How to Showcase Your Brand Authenticity and Celebrate
Branding Marketing

3 Ways to Increase Brand Authenticity

When it comes to conversations about authenticity, they are often centered around things like your purpose, personality, brand voice, and...
how to choose publication flatlay
Branding Marketing

How to Pick Publications that Match Your Brand

Have you heard the news? Two Bright Lights is now a completely FREE service! That means that getting published is...
workspace for a wedding professional
Branding Marketing

6 Things to Do Today to Cultivate Your Brand

Author: Julian Leaver In case you haven’t heard, you have 3 seconds (2.6 to be exact) to make a first...
Branding Marketing

Read These 5 Big Wedding Business Branding Must-Dos

We’ve all heard about the importance of creating a great brand (and keeping it consistent). Your brand is how your...
Branding Marketing

10 Questions to Ask Yourself When Defining Your Digital Wedding Brand

Here’s the thing about couples today. They grew up in the age of mobile phones, social media and apps that...
Branding Marketing

5 Steps To Turn Your Past Couples Into Your Future Brand Ambassadors

Couples who not only love what you do for their weddings, but who also go out into the world and...
Branding Marketing

5 Reasons Wedding Pros Might Want to Consider a Podcast

Editor’s Note: This post is written by guest contributor, Doug Sandler. Doug Sandler is the founder of TurnKeyPodCasts.com and host...