Marketing

Marketing to High-End Couples

Every wedding pro has a unique set of goals for their business, not to mention a distinct perspective on who they consider their ideal client. And while many of you love working with couples on intimate, very personal weddings, there is another type of client we see some pros adding to their would-love-to-work-with list—couples with…

Read more
Marketing Strategy

WeddingWire vs. The Knot: Which is Better for You?

When you sit down to think of the ways you can grow your wedding business, you might end up with...
Marketing Strategy

12 Promotion and Marketing Ideas for Wedding Businesses

When you’re always on the go or trying to prioritize replying to all of the emails in your inbox, it...
Marketing Strategy

How Advertising with The Knot and WeddingWire Can Help You Get Found by Couples

When it comes to marketing your wedding business, most of what you do is centralized around one goal—putting your business...
Email Series Templates_ColorJoy Stock
Email Marketing

Email Templates for Wedding Pros

We know you’re busy, so we put together a few email templates you can use to reply back to leads, ask for reviews and deepen relationships with your couples.
Marketing Social Media

COVID Comeback: Is Your Social Media Ready? [FREE DOWNLOAD]

There’s no doubt about it—marketing your business can be complex. That’s why we brought in Whitney Little, Director of Social...
man with camera taking a photo of wedding guests
Marketing Strategy

How to Book More Wedding Clients

The path to becoming a successful wedding photographer is different for everyone. Some people start their businesses as a side...
Marketing Strategy

Where to Use Marketing Automation as a Wedding Pro

When we’re talking about ways to save time, one tactic reigns supreme—automation. Because, when it comes down to it, automation...
How and When to Submit to The Knot Magazine
Marketing PR

This Is How (and When) To Submit Weddings to The Knot in 2021

Getting featured in The Knot Magazine is a huge deal. Like, really, really big.  Take our report on The Knot...
Technology, Engaged Couples and Your Wedding Business
Marketing Strategy

Technology, Engaged Couples, and Your Wedding Business

Couples’ expectations, your marketing strategy, and how technology influences wedding planning   It’s amazing how quickly things can change. From...