The WeddingPro Blog

Keep up with what’s happening in our community to find the latest education, inspiration and industry trends. You’ll build real relationships and book more weddings!

wedding vendor pricing strategy storefronts - a couple high fives their wedding vendor after agreeing to their pricing

Pricing Transparency: What Wins More Couples? 

When couples start searching for wedding vendors, one of their first questions is: "Can we afford this?" In fact, 78% of couples say pricing is the number one factor when deciding which vendors to contact.

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News & Events Product Updates

How We’re Raising the Bar for the WeddingPro Community

Last week, our CEO hosted a live Ask Me Anything with wedding professionals across the country — an open conversation about where WeddingPro is heading and how we’re committed to raising the bar to serve the vendor community.

wedding vendor availability a couple searches for vendors based on their calendar availability in the knot app
Blog Marketing Storefront Storefront Tips Strategy

Booked or Available? How Availability Impacts Inquiries

Engaged couples are planning their wedding and making fast decisions: if they can’t tell whether you are available, they might skip over your business entirely.

Blog News & Events

A Letter from the CEO: We’re Raising the Bar

Dear WeddingPro Community, In the two months since I joined The Knot Worldwide as CEO, I’ve spoken with dozens of industry pros and our WeddingPro Customer Advisory Board to gather candid feedback about working with us...

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Blog Marketing News & Events Product Updates Storefront Storefront Tips Strategy

Pro Playbook: Your Guide to Winning More Wedding Business

When couples search for wedding vendors, they’re on a mission to find the perfect fit. And 90% of couples’ wedding planning happens online. Your Storefronts on The Knot and WeddingWire are often the first interaction couples have with your business. So how do you put your best foot forward?

Blog Marketing Storefront

Storefronts We Love: How Wedding Vendors Stand Out

A great Storefront isn’t just a profile, it’s your most powerful sales tool. When couples browse The Knot and WeddingWire, they’re not just looking for vendors; they’re looking for someone who understands their style, meets their budget and can bring their vision to life. Your Storefronts are your first chances to connect, and they need to make an immediate impact.
Blog Reviews Storefront

Turn Clicks into Clients: 8 Storefront Elements for Stronger Leads

Your Storefront is your first impression—make it count. When couples search for wedding vendors, they aren’t just looking for any pro; they’re looking for the right fit. And the way they search is by reviewing key information on Storefronts—pricing, photos, reviews, availability, and more—to determine whether a vendor is worth reaching out to.
Blog Wedding Insights Your Couples

2025 Wedding Trends: What You Need to Know as a Pro

Discover the top 2025 wedding trends that couples will be asking for, from show-stopping florals to unexpected fashion moments. See what’s in for the year ahead.
Social media tips - WeddingPro
Marketing Social Media

The Must-Have Social Media Guide for Engagement Season

Engagement season is here, and right now is one of your biggest opportunities to increase your visibility, build connections and...
Wedding business Success - WeddingPro
Blog Entrepreneurship

The Vendor’s Edge: Set Up Your Wedding Business for Success in 2026

Engagement season is your ultimate opportunity to lock in bookings for the year ahead. But if you want to maintain...