The WeddingPro Blog

Keep up with what’s happening in our community to find the latest education, inspiration and industry trends. You’ll build real relationships and book more weddings!

Build trust with potential clients

4 Ways to Build Trust with Clients Before They Book

One of the most important things that you need to do when marketing your business and selling your services is build trust. And, even though the reasons might seem obvious, it is important to remember because we can all get caught up in the race to book the client and forget that what you really…

Events News & Events

3 Ways to Prep for The Knot Couture Virtual Show 2020

The best bridal fashion week of the year is finally here! And even though we can’t physically be together for...

Small Business Profile Hey There Cupcake
Entrepreneurship Motivation

Why Being a Successful Baker is More About the Goals You Set Than the Cakes You Create

Building a successful business in the wedding industry is equal parts creativity and business acumen. While people on the outside...

Surprise and Delight Image with Champagne
Client Experience Your Couples

Surprise and Delight: 8 Marketing Ideas That Don’t Cost You Anything

When it comes to marketing your wedding business, there is no shortage of options. From nurturing professional relationships and getting...

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Client Experience Your Couples

What is Client Experience and How it Can Help You Increase Customer Satisfaction

Client Experience 101 If you had to pick one thing as the “most important” part of your business, what would...

Entrepreneurship Finance

4 Smart Ways to Diversify Your Business for Longevity: Webinar Recap

Diversifying your business to bring in more income is a strategic way to secure long-term sustainability, but it’s not as...

Entrepreneurship Management

Business Investments That Will Make Your Brand Stronger

One of the main responsibilities you have as a business owner is managing money. From sending invoices to put money...

Entrepreneurship Motivation

On a Bed With…Marcy Blum!

In between designing events all over the world, the wedding pros who serve high-end clients certainly lead interesting lives (follow...

Communication Your Couples

Hard Conversations: How to Say No to Clients

As a wedding pro, you’re in the business of saying yes. “Of course! We can make that happen.” “Not a...

Reviews Storefront

Questions (And Answers!) from Our Round Up Reviews During COVID-19 Webinar

We recently shared seven takeaways from our webinar on how to round up reviews during COVID-19. Now we are answering...