The WeddingPro Blog

Keep up with what’s happening in our community to find the latest education, inspiration and industry trends. You’ll build real relationships and book more weddings!

How to Respond to a Negative Review

You pour your heart and soul into your business. You make sure that every detail is taken care of. You go above and beyond to ensure that you are providing an outstanding level of service. You fix problems that you didn’t cause. And, you do all of this because your end goal is to make…

Millennials and GenZ Your Couples

10 Ways to Connect With Today’s Couples

Here’s the thing: Millennials (your current client base) are the most diverse generation we’ve ever seen. They represent 27 percent...

Marketing Mobile

65% of Couples Are Looking You Up on a Phone — Here’s What To Do About That

Here’s the thing. Couples are planning their weddings on their phones. And we’re not only talking about using their phones...

LGBTQ+ Your Couples

Can I Call It a Gay Wedding?

This article was written by WeddingPro Educator, Kathryn Hamm. I was at a luncheon a few weeks ago, and a...

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Closing the Sale Sales

5 Ways to Close the Sale Faster (And Book More Couples)

In a sea of wedding industry competition, the way in which you present your business online (your website, your storefront,...

Entrepreneurship Networking

How to Build Your Network and Collect More Content

I remember the first time I went to a wedding convention. It seemed like everyone knew everyone else; but the...

Marketing Social Media

5 Ways to Reach Couples on Social Media

With more tech-savvy millennials relying on social media platforms to research (and even book!) wedding professionals, your social media presence is critical....

Lead Replies Sales

Your Questions About Lead Replies, Answered

We often hear that lead replies are one of the most frustrating aspects in the wedding industry, and we can...

LGBTQ+ Your Couples

5 Big Ways LGBTQ Wedding Planning Has Changed in 5 Short Years

This article was written by WeddingPro Educator, Kathryn Hamm. Five years ago, the Supreme Court of the United States (SCOTUS) decided that...

Marketing Strategy

Marketing to Millennials: Your Questions Answered

We love millennials, but… we can admit that this generation often has demands that can be difficult to satisfy. Millennials...