The WeddingPro Blog

Keep up with what’s happening in our community to find the latest education, inspiration and industry trends. You’ll build real relationships and book more weddings!

5 Things We Learned About the Diverse Needs of Today’s Couples

We continually promote the importance of understanding today’s couples, largely millennials who want a personalized experience that might not closely mirror the weddings of yesterday. We assembled a panel of trend experts for a discussion about “Understanding the Diverse Needs of Today’s Couples,” including Chezelle Rodriguez, Destination Wedding & Event Specialist at CD Weddings; Jacqueline…

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Email Marketing

We’ve Sent 1000s of Emails To Engaged Couples — Here are 7 Important Lessons Learned Along The Way

Years of testing, experimenting and engaging with our audience has taught us a thing or two. It’s not easy to...
Marketing Website

6 Ways to Optimize Your Website for Leads

Once a couple makes it to your site, it’s vital that you guide them to take the next step (contact...
Marketing Social Media

How To Win With Hashtags For Weddings

Taking a great photo for Instagram or Twitter is really only step one to crafting a successful post. Hashtagging your images...

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Marketing Social Media

10 Worst Instagram Offenses That Could Be Slowing Your Follower Growth

Instagram is inarguably a powerful social channel for the weddings industry (that’s why we made it our business to become...
Marketing Social Media

5 Ways To Step Up Your Facebook Game

Here’s the deal: Millennials (your clients) expect businesses to be active on at least 3 to 4 social channels. Add...
Branding Marketing

Win Big By Defining Your Unique Brand

A unicorn store just opened in Brooklyn, NY. We’re not kidding. Shoppers visit Brooklyn Owl to BYOH (Build Your Own...
Reviews Storefront

How To Build Reviews Into Your Workflow [4 Easy Steps]

Reviews are important to the growth of your wedding business. Like, really really important. In fact, 97% of consumers consider...
Marketing Social Media

Instagram 101: 5 (Simple) Ways to Grow Your Instagram Followers

How do you grow your Instagram followers? We get asked this all the time. Having grown our Instagram following to...
LGBTQ+ Your Couples

4 Ways To Market Yourself to LGBTQIA+ Couples

Photo: Once Like a Spark Photography This year’s Pride Month marks a milestone in LGBTQIA+ history: It’s the 5th anniversary...