The WeddingPro Blog

Keep up with what’s happening in our community to find the latest education, inspiration and industry trends. You’ll build real relationships and book more weddings!

5 Big Ways LGBTQ Wedding Planning Has Changed in 5 Short Years

This article was written by WeddingPro Educator, Kathryn Hamm. Five years ago, the Supreme Court of the United States (SCOTUS) decided that New York resident Edie Windsor’s out-of-state marriage (she married Thea Spyer in Canada in 2007) would be recognized in New York, where same-sex marriage had been legally recognized since 2011. This landmark decision immediately opened…

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Marketing Strategy

Marketing to Millennials: Your Questions Answered

We love millennials, but… we can admit that this generation often has demands that can be difficult to satisfy. Millennials...
how to respond to lead replies
Lead Replies Sales

What Couples Want to Hear in Your Lead Replies

Generating wedding leads is one of the main drivers of advertising, but once they actually get into their sales funnel,...
Marketing PR

4 Ways to Make A Stand Out Submission

Getting published: it’s something you’ve had on your mind, but haven’t quite taken the leap to submit and get featured....

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Marketing Social Media

3 Unique Posts for Social Media

This article was written by Vanessa Joy, Owner & Photographer of Vanessa Joy Photography. “I have bad news: Marketing is...
Lead Replies Sales

Still Waiting to Hear From a Lead? Here’s Why.

Securing responses to your lead replies is a common pain point for wedding professionals and it’s easy to understand why....
Marketing Social Media

Social Media Dos and Don’ts for Attracting Millennial Couples

As we know, millennial audiences are heavily invested in social media, spending about 5.5 hours a day on average engaging...
Closing the Sale Sales

5 Ways You’re Losing the Sale

Getting a sales inquiry is a huge buying signal. By the time you get an email—or contact form, LiveChat, text...
Marketing PR

Want to Pitch The Press as a Wedding Business? Read This Step-By-Step Guide

If you’re going dedicate time out of your busy schedule to pitch yourself or your wedding business in hopes of...
Millennials and GenZ Your Couples

How to Captivate the Fleeting Attention Span of Millennials

Did you know the average adult attention span is only eight seconds? That means you have just eight seconds to...